Role: Being myself

NOT ADS:

I love to paint, write, play music, and make short films.

Artistically I’m influenced by The Weeknd, Nicolas Winding Refn,
Jean-Michel Basquiat, Jackson Pollock, old blues music and classic Film Noir.

Films are a significant influence on me because of the storytelling,
use of color and the bigger-than-life experience involved, 
I incorporate those aspects into my work.


genesis of a mad man:

In 2021 I created “genesis of a mad man,” a visual story created centered around the “Man in the New Suit” who had just moved to “The Town” to be the new leader of “The Band” at Beausoleil, where he meets the “Lady in the Blue Dress.”

Setting:

“The Town” is a dark and foggy city where the characters live, love, and lie like New Orleans in style and flare. Modern buildings blend in with decaying Art Deco architecture, determining the event date difficult.

Beausoleil: The local hangout spot for our characters.

ENDLESS DREAMS:

ENDLESS DREAMS was an experimental photography campaign
to see how LED lighting interacted with color and shapes.
I hand-crafted this mask and painted the inside and outside.

ENDLESS DREAMS won an award at the 2020 ADDYS in
February 2020.

SPACE CITY:

Space City is an experimental short film. The whole thing started by shooting around with a friend in 2019 to see what we could develop.

We didn’t rush this project, though. I always wanted to use the footage we captured, but life and pandemics happened. Patience and commitment to the process shine throughout this whole piece. 

THE FOG CITY:

The Fog City is my next short film set in San Francisco. This is an animation I created for it. I composed the music on my guitar and turned up the distortion to match the vibe.

COOG RADIO:

I was in charge of lighting for the live music series at my college radio station CoogRadio.

Here are a few examples.

GYM WEED:

GYM WEED is a new energy drink different from other brands in its category because it doesn’t promote itself as an extreme energy drink. The key ingredients have a calming effect to help you focus better.

TAGLINE: NO JITTERS. NO CRASH.

THE STORY:

GYM WEED was created by combining the caffeine boost from energy drinks and hemp extract to balance your body and ease stress and anxiety. 

But we needed a face.

Wiz Khalifa was the perfect fit by combing his love of hemp products, his recent fitness journey, and his naturally calm persona.

And just like that, Wiz Khalifa’s partnership with GYM WEED
was born.

OTHER:

We had to comp ourselves into superheroes. I picked the MM from The Boys, even though he doesn’t have superpowers.

Because the third season dived into his relationship with his father, I think it created an exciting dynamic.


Weird OREO flavor, so I pulled from my experience working at a gym. Several members buy bang Energy Drinks every day I’m on shift, so a new treat for the GYM BRO’S.

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